Nicolas Paparella

- Improved many startup projects, working from the first steps of ideation and research (information architecture, user flows, user testings) to UI design, achieving first class results. - Redesigned the Movistar mobile app, working on the prototypes development and user testings, with quantify impact on user experience. - Improved usability, information architecture and information design for IoT platforms enabling users to access, understand and manage large volumes of information.

I have been working as freelancer since 2014, for companies, creative agencias and startups. Some of the projects I worked are: playmessi.com pressitio.com spect.ro countit.com.ar

Focus Media is a media and events company. It develops big exhibitions, conferences, workshops, exclusive events in graphic and digital media. - UI/UX design for web and mobile. - HTML web and e-mail marketing development, CSS and Jquery. - Banner ads in Flash and HTML5. - Redesigning of 10 web sites for different events of the company. - Mobile apps development for events, replacing printed matter, saving company’s graphic money for more than 10 events.

ClienteHabitue was a startup company, I worked there from the beginning of the project. It was a daily deal company, where customers obtained points when purchasing things. The points were changed for different benefits. I was asked to analyze what the needs were, so, I made a lot of changes from the original idea they had, because the users needed to understand better the system.

Zetut was a Digital agency for web site developments, banners and e-mail marketing. I was part of the designing area, where we were in charge of the Cencosud account, the most important shopping chain in Argentina. - UI/UX design for Cencosud websites. - More than 300 Flash animated banners. - Optimized banners, making them lighter, while keeping the quality of the design and the animated parts.

Notredame is a company that sells electronics and repairs cell phones, through their e-commerce and Mercado Libre. - E-commerce UI/UX design. - Sales increased after the e-commerce was set off. - Designing more than 300 flyers for Mercado Libre.