Ross Allison
Bis 2020, Head of Product & Pricing, Vauxhall Motors Ltd
Luton, Vereinigtes Königreich
Über mich
18+ years of career with hands-on experience in handling progressively complex roles and responsibilities with growth and performance-focused approach to lead and provide a sense of direction to the product branding and marketing strategies for key brands. I have delivered long-term and sustainable business growth solutions. Working closely with the senior leaders to drive business value propositions, launch new products, reposition the existing ones and explore additional opportunities. Established credibility in successfully employing best business practices that improve the product brand position, optimally utilise the resources and build internal teams' capabilities. Respected and acknowledged for building a culture that fosters confidence and trust across multiple stakeholders, I promote decision-making based on a detailed market data and competitor analysis.
Werdegang
Berufserfahrung von Ross Allison
1 Jahr, Jan. 2020 - Dez. 2020
Head of Product & Pricing
Vauxhall Motors Ltd
Ownership for spearheading and driving the overall product offer strategy and defining the product road-maps and associated budgets to achieve financial and business performance.
1 Jahr und 3 Monate, Okt. 2018 - Dez. 2019
Head of Advertising & Sales Promotion
Vauxhall Motors Ltd
Brand Guardian for the Vauxhall corporate identity with responsibilities to lead all the national sales promotions, communications and advertising campaigns for new cars and light commercial vehicles in close association with the Sales teams and the Retailer network.
3 Jahre und 3 Monate, Juli 2015 - Sep. 2018
Customer Experience Strategy Manager
Vauxhall Motors Ltd
Responsible for formulating and delivering the enterprise-wide strategy which focused on providing the best quality customer experience and retention into service and repurchase of any mainstream Brand
2 Jahre und 6 Monate, Jan. 2013 - Juni 2015
Brand Manager: Insignia & Ampera
Vauxhall Motors Ltd
As the Brand Lead for Insignia and Ampera handled responsibilities for the planning, development, and implementation of annual brand plans with a focus on achieving increased sales and consideration targets
2 Jahre und 8 Monate, Mai 2010 - Dez. 2012
Research & Environmental Marketing Manager
Vauxhall Motors Ltd
Guardian for all Environmental Vauxhall Brands with responsibility for development and implementation of the annual plans to achieve targets of improved sales and consideration
Ausbildung von Ross Allison
Bis heute 3 Jahre und 2 Monate, seit Mai 2021
ThePowerMBA
ThePowerMBA
ThePowerMBA is a new type of business school where you learn directly from industry leaders and gain a unique understanding of business and digital marketing to accelerate your career, launch, or scale your own business
2 Jahre und 11 Monate, Sep. 1998 - Juli 2001
Human geography
Nottingham Trent University
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