Priscilla Neto

is out learning. 🎓

Angestellt, AdTech Analyst, mytheresa.com GmbH

Abschluss: Master in Eng. Technology and Innovation Management, Hochschule Harz

Hamburg, Deutschland

Fähigkeiten und Kenntnisse

Online Marketing
Google Data Studio
Google Analytics
Google Tag Manager
Microsoft Word
Microsoft Excel
Amplitude
Data Analysis
HTML 5
CSS3
JavaScript
Mobile marketing
Reporting
Firebase
Appsflyer
Performance
Documentation
Tracking
SQL
Analytics
Web Analytics
Agile Development
Analytical skills
Commitment
App Analytics

Werdegang

Berufserfahrung von Priscilla Neto

  • Bis heute 1 Jahr und 6 Monate, seit Jan. 2023

    AdTech Analyst

    mytheresa.com GmbH

    -Support the definition and optimization of goals, KPIs, and tracking concepts -Advice on the possibilities of web analytics, tracking, and digital marketing as well as further development of our web analysis tools -Maintenance and further development of tracking setups as well as the creation of new tracking concepts -Process implementation in the areas of web analysis, tag management, and testing Tools: Commander Act, Products Up, PowerBI, Case Statements, Regex, JavaScript, SQL, Slack, Jira, Confluence

  • 2 Jahre und 11 Monate, Sep. 2019 - Juli 2022

    Digital Data Analyst (remote)

    MashMetrics

    100% Remote - Define the metrics that make a bottom-line impact - Automated Reporting and Performance Monitoring following DataViz - Google Tag Manager container delivering event, custom dimensions, and enhanced page data - A predefined set of Google Analytics settings Tools: Google Tag Manager, Google Analytics, Google DataStudio, Segment, Amplitude, MixPanel, Google Search Console, One Page hero, Keyword Hero, DataBox, Asana, Slack, Regex, Drip.io, Hubspot, Wordpress, Shopify, Magento

  • 8 Monate, Feb. 2019 - Sep. 2019

    Performance and Growth

    Mutual P2P Lending

    - Optimize channels to improve business performance. - Scaling and Automating the processes of growth. - Bring ideas to increase our KPIs of Interest. - Data analysis and feedback. - Drive traffic to our app, site, landing pages, social media. Tools: Branch, Firebase, Google Analytics, Quicksight, Metabase, Amplitude, Active Campaing, LeadLovers, SendGrid, RD Station, Applift, Pareto Quantic, Google Ads, Facebook Ads, Trello, Slack, WordPress, TablePlus, Visual Studio Code, Segment, Remote

Ausbildung von Priscilla Neto

  • 2 Jahre, März 2020 - Feb. 2022

    Technology and Innovation

    Hochschule Harz

  • 5 Jahre und 1 Monat, Aug. 2005 - Aug. 2010

    Psychology

    Universidade Federal do Espírito Santo

Sprachen

  • Deutsch

    Grundlagen

  • Englisch

    Fließend

  • Portugiesisch

    Muttersprache

  • Italienisch

    Grundlagen

  • Französisch

    Gut

  • Spanisch

    Gut

Interessen

Online advertising
Display Advertising
Social Media Advertising
Data Marketing
Web Analytics

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