Ivanna Hreshchuk

• Founded design for social impact start-up called Wandervoic. • Specialized in mixed media artwork with original photography and graphic design strategies to produce 3D installations exhibited at Ryerson University Mass Exodus, Rosedale Art Fair, Fair Trade Show and Toronto Outdoor Art Exhibition. • Designed websites, original logos, resumes, cover letters and business cards for several clients via Adobe Illustrator and InDesign.

• Designed moodboards, wireframes, user flows and UI assets in the CCS feature area teams. • Researched and analyzed mobile games with universal human-computer interaction principles, UI interfaces, strengths and weaknesses. • Created low-fidelity mock screens from UX flows with CCS UI elements. • Participated in team sprint and timeline planning sessions. • Designed and presented workshops for the UI community at CCS in order to align on UX/UI in-game design styles.

• Designed show web banners for TV networks such as HGTV, Slice, Food Network, History Channel etc. • Researched and developed design tiles for GlobalTV Streaming service • Developed mobile and tablet mockups via Sketch • Reviewed Design QA with developers during UI testing • Spearheaded UX Project on improving updating Wordpress Plugin Updates for web developers

• Developed visual graphics, layouts and edited images for print and digital assets via Adobe Creative Suite • Designed client reports, takeaway flyers and updated branded company files. • Designed all print and digital visuals for annual fundraiser DXI including posters, pamphlets, signs, menus, step & repeat, banners etc. • Contribute to brainstorming sessions for programming

• Implemented graphic design segments for online web, advertising and print media via Adobe Creative Suite. • Managed and designed online Shopify website including applying UX concepts, UI design, product inventory and layout. • Managed, facilitated and designed content for all company social media platforms such as Facebook, Instagram, Twitter and Pinterest. • Designed artwork for marketing e-mails, business and retail pitch deck presentations via Adobe Creative Suite.

• Regulated strict ticket selling process' for sports and entertainment events at MLSE's three venues: Air Canada Centre, BMO Field and Ricoh Coliseum. • Aided customer issues on busy event nights. • Organized the flow of general public traffic to ticket booths as a Service Ambassador. • Operated both cash and credit card sales. • Selected to work alongside the NBA during the weekend of the first All Star game ever held outside of the United States.

• Designed both brand and promotional graphic elements for online and tradeshow marketing material including hang tags, postcards, backdrops and banners. • Developed Fall/Winter 2016 lookbook layout, photo editing and design.

• Executed social media campaigns and updated blog content visuals • Created marketing material to promote products • Developed online website design, product photography and edits in Adobe Creative Suite • Learned advanced product knowledge to contribute to store sales

• Accelerated an up-and-coming start-up in Canada's Best University Incubator, DMZ. • Developed the brand's overall visual design aesthetic and creative direction. • Produced brand touch-points such as hang tags, promotional advertisements, stationary

Chosen representative from Ryerson's Fashion Communication program. Received certificate of proficiency in the following courses: industry practise, communication design studio, materials and media.

The program incorporated both business and fashion courses such as marketing and professional communication, professional studies in communication design, illustration, typography, fashion event planning and promotion, photography, art direction as well as web and video production.