Ian Cresswell
Angestellt, New Model Lead Inventory Analyst, Jaguar Land Rover
****, Vereinigtes Königreich
Werdegang
Berufserfahrung von Ian Cresswell
Bis heute 6 Jahre und 9 Monate, seit Okt. 2017
New Model Lead Inventory Analyst
Jaguar Land Rover
New Model Parts Inventory Management
8 Jahre und 1 Monat, Dez. 2007 - Dez. 2015
Senior Product Manager
Jaguar Land Rover
Responsible for Land Rover’s Global Parts Pricing and Product Management. My commercial awareness and aftermarket knowledge have enabled my team to add £180 million worth of incremental revenue through pricing actions over the last six years. Main responsibilities include team management, recruitment, training, appraisal, objective/target setting, reporting, audit, pricing approval, new model pricing planning and client review.
1 Jahr und 6 Monate, Juni 2006 - Nov. 2007
Product Manager
Firstline
Responsible for the complete life cycle of the Company’s flag ship ranges (First Line brand Steering and Suspension and Borg and Beck brand Clutch). The role not only covered sourcing, supplier negotiation, range development, cataloguing and pricing, but also required regular training and awareness presentations to current and potential customers. My skills and experience resulted in a more strategic and professional approach to First Line’s product management activities.
1 Jahr und 6 Monate, Dez. 2004 - Mai 2006
Business manager
Euro Car Parts
All aspects of the marketing mix, together with responsibility for technical support and branch stock profiling. I successfully managed the introduction of all-makes ranges for Clutch Kits, Shock Absorbers, Coil Springs, Steering and suspension, Steering Racks, Lighting and Door Mirrors. I played a pivotal role in the transformation of ECP from a vehicle marques “specialist” to a product-based programme builder
1 Jahr und 7 Monate, Mai 2003 - Nov. 2004
Product Marketing Manager (Unity - Crash Repair)
RAC Lex Auto Logistics
Responsible for a team of six dedicated product-marketing specialists. Together we developed a range of almost 5000 part lines in just 12 months (ranging from a Ball Joint for a Hyundai Atoz to a Door Assembly for a VW Transporter). These efforts enabled LAL to transform a “Project” into an operational business with a real potential to rollout the programme to other vehicle insurers and fleet managers.
6 Jahre, Juni 1997 - Mai 2003
Product Marketing Manager
Sachs Boge UK Ltd
All aspects of the marketing mix from supplier negotiation, range management and catalogue creation, to sales support, pricing strategy and liaison with the international marketing team. My detailed knowledge of the UK automotive aftermarket, together with my range development and analysis skills, played a key part in the successful launch and on-going development of the “Hi-Drive” Steering and Suspension programme.
6 Monate, Nov. 1996 - Apr. 1997
Marketing Manager
Hanson Electrical
Full marketing mix for Electrical Wiring Accessories in UK and export markets under the “Crabtree”, “Volex” and “Marbo” brands. My broad-based marketing background and range development skills helped me to quickly review the marketing strategy and push through some key product range and specification improvements.
5 Jahre und 10 Monate, Jan. 1991 - Okt. 1996
Product Manager
Valeo Distribution (UK) Ltd
Responsible for Engine Cooling, Wiper Systems and Climate Control products. My role was to ensure that Valeo offered the right product at the right price, whilst maintaining maximum profitability. My product management skills enabled me to identify and implement major product re-launches and marketing strategy changes which had a measurable effect on profit.
2 Jahre und 9 Monate, Feb. 1988 - Okt. 1990
Brand Manager
GKN Autoparts Distribution Ltd
Responsibilities included sourcing, pricing, cataloguing, range development, promotion and competitor analysis. Leading a dedicated team of four, I contributed to a significant increase in sales of “Masterparts” and higher awareness to the brand in the automotive aftermarket.
10 Monate, Mai 1987 - Feb. 1988
Product Planner
Peugeot Talbot Motor Company
Responsible for developing and maintaining three product groups within the “Motaquip” all-makes, own-brand range of components – Clutch, Cooling and Lighting. My detailed knowledge of the vehicle parc enabled me to quickly extend the “3-in-1” clutch kit range. I also piloted the use of a new catalogue database and helped refine and develop a standardised vehicle models listing.
8 Jahre und 8 Monate, Sep. 1978 - Apr. 1987
Copy Writer/Product Specialist
Massey-Ferguson
I produced publications to aid M-F’s worldwide sales force. I successfully produced a series of selling guides, product information manuals and competitive comparisons, in six languages, for a major worldwide product launch.
Ausbildung von Ian Cresswell
3 Jahre und 11 Monate, Sep. 1978 - Juli 1982
Business Studies
TILE HILL COLLEGE OF FURTHER EDUCATION, COVENTRY
Business Studies
Sprachen
Englisch
Muttersprache
Französisch
Gut