Keisha Engelen

plista is a WPP acquired advertising technology delivering native advertising solutions to both publishers and advertisers in +25 markets worldwide. - Driving go-to market strategies through cross-functional teams compromised from management, operation and product - Developing and collaborating on plista product solutions with local Xaxis and GroupM stakeholders in EMEA and North America.

- Manage, analyze and optimize online campaigns for GroupM agencies (Mediacom, Wavemaker, GreenHouse Group, etc.) through Xaxis and plista technologies in the EMEA markets. Key accounts include Vodafone, Netflix, Visa, Eneco, Ford, Volvo and Lufthansa.

Formerly known as Jesta Digital / Fox Mobile Group - Manage digital accounts and optimize online campaigns to drive leads and revenue growth for the Jamba mobile product suite in EMEA + US. Key accounts included Skype, Gruner & Jahr, Axel Springer, Facebook,etc. - Develop and implement the online marketing strategy of the iLove App in DACH + US

- Plan and monitor branding and direct response offline campaigns in the UK, FR, Nordic and North American markets. Key accounts included MTV US + Nordics, Channel4 UK, Bauer Media, Mediacom FR, & Eurosport