Ishita Dhariwal

•Responsible for creating and executing communication plans to drive leads and subscribers. •Worked with clients such as LVMH Group, Balenciaga, Chanel, among others. •Displayed strong analytical and quantitative skills with the ability to use hard data and metrics to develop visual content for social media, newsletters, etc. •Piloted paid campaigns on LinkedIn increasing engagement rate by 40%. •Regularly prepared performance analysis reports and made strategic suggestions to improve future campaigns.

• Developed 15 new bags working directly with the co-founder/ creative director of this French Sustainable Accessories brand. • Employed an analytical mindset and creative thinking to identify area of improvement in product, implementing pricing and communication strategy for French marking both online and offline. • Gained knowledge in sustainable development practises and sustainable products. • Developed in-house samples, renders and prototype for batch manufacturing in Bangladesh.

• Client manager for fast fashion giant Inditex Group’s brands - ZARA, PULL & BEAR, and Oysho, overseeing the handbags category. • Developed creative briefs, presentations for client meetings. • Delegated tasks as manager coordinating with cross functional partners and departments. • Successfully scaled scope of client from 1 brand to 6 brand increasing company turnover. • Designed and managed development of prototypes for clients until final approval and handover for production.

• Successfully created and launched 4 seasonal collections of women’s footwear. • Designed and developed footwear for world-renowned designer Rahul Mishra’s Paris fashion week F/W 2016 collection. • Conducted material sourcing and coordinated sample checks during pre-production stages to ensure consistency in design and delivery. • Displayed market/ consumer insights sensitivity so as to respond to business objectives and cost-effective design solutions.

-Global Luxury & Fashion, Design and Innovation -International Marketing Strategies for Luxury & Fashion Goods -Integrated Luxury and Fashion Communication -Retail and Luxury Analytics in the Current Context

-Leather and Materials Technology -Accessories Design and the Human Anatomy -Sketching Accessories and CAD -Footwear, Handbag, SLGs pattern-making and construction -Market trends and Collection building

-Product Design and Graphics, from Handbags to Furniture -Materials Technology -Display Design and Visual Merchandising -Trends and Forecast spotting -Human Centric Design