Diana Dobálová

Marketing activities aimed at sales support, presentations of the key titles in the portfolio including the graphic design, market research, direct mailings, external and internal communication, corporate identity and rebranding and events

Member of the top management board in charge of 4 departments - External Communication, Internal Communication, Sponsoring and Philantropy.

In charge of the company´s external and internal communications, sponsoring and corporate identity in the key period after the privatisation and during the time of restructuring and preparation for the market liberalisation.

PR consultant and at the same time in charge of the staff management and recruitment as well as marketing of the agency and new business acquisitions.

In charge of external (both corporate and brands PR) and internal communications, acting as a company spokesperson in the key period of the ownership change (British Bass) and the merger with reqional breweries as well as market consolidation and the company restructuring.

In charge of FMCG (Prague Breweries) and telco clients.

Managing account teams and acting as a consultant for the key international agency clients from the areas of FMCG (Anheuser-Busch, Master Foods), telco (Bell Atlantic and France Telecom), media (Radio Kiss 98FM), etc.

Market research, media monitoring and consultancy support for international clients interested in the Czech and Slovak markets.

tourism management, hotels management, services management, marketing