Christian Jurado
Angestellt, Senior Management, Global Sales & Marketing, The Goodyear Tire & Rubber Company
Akron, Vereinigte Staaten
Werdegang
Berufserfahrung von Christian Jurado
Bis heute 8 Jahre und 5 Monate, seit Feb. 2016
Senior Management, Global Sales & Marketing
The Goodyear Tire & Rubber Company
• route-to-market plan for consumer as well as business markets needing to improve our premium brand presence. • consumer research, market insights & business analytics capabilities. • investment in social listening and scaling up digital - in particular mobile marketing - capabilities. • global marketing competency framework to deploy the new global brand positioning. • global advertising spend report to monitor effectiveness of marketing investment.
1 Jahr und 2 Monate, Dez. 2014 - Jan. 2016
Director Special Operations Projects Brazil
The Goodyear Tire & Rubber Company
• Developed brand strategy and lead a cross-functional business transformation project team to execute 14 key area objectives on time, within budget, scope and at expected quality. • Created and executed the consumer-focused brand marketing and communication strategy in a new legal environment. • Initiated necessary product upgrades (50% of total portfolio) with engineering and manufacturing team to meet new market needs and comply with future local regulatory requirements.
1 Jahr, Jan. 2014 - Dez. 2014
Associate Director Strategic Planning Brazil
The Goodyear Tire & Rubber Company
2 Jahre und 9 Monate, Sep. 2011 - Mai 2014
Associate Director Marketing EMEA, BRUSSELS
The Goodyear Tire & Rubber Company
5 Jahre und 7 Monate, Feb. 2006 - Aug. 2011
Director Marketing/Sales Operations, VIENNA/ZURICH
The Goodyear Tire & Rubber Company
2 Jahre und 7 Monate, Juli 2003 - Jan. 2006
Sales Director Retail Operations, VIENNA
PSA Peugeot Citroen
2 Jahre und 1 Monat, Juni 2001 - Juni 2003
Market Manager UK/Ireland/Greece/Iceland, PARIS
PSA Peugeot Citroen
3 Jahre und 1 Monat, Mai 1998 - Mai 2001
Head of Global Product/Commercial Training Operations, PARIS
PSA Peugeot Citroen
2 Jahre und 4 Monate, Feb. 1996 - Mai 1998
Sales and Business Development Manager, VIENNA
PSA Peugeot Citroen
2 Jahre und 1 Monat, Jan. 1994 - Jan. 1996
Financial Analyst/Project Manager, VIENNA
General Motors Company
Ausbildung von Christian Jurado
4 Monate, Juli 2014 - Okt. 2014
Project Management
PMI
Certified Project Management Professional (PMP)
1992 - 1993
Management
Institut Commercial de Nancy, FRANCE
1988 - 1992
Master of Business Administration
Karl Franzens Universität Graz, AUSTRIA
International Marketing, Investment Banking Scholarship for top performance
Leadership
Mahler program, BELGIUM
Human resources
Lehigh University, USA
Research project
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Spanisch
Fließend
Französisch
Fließend
Portugiesisch
Fließend