Christian Hoffmann

Responsible for managing customer satisfaction and operations processes for Southern Europe. Supervising and executing regional projects for Italy and Spain within Zalando driving operational excellence. Bringing Italy to rank #1st in customer satisfaction across all countries and Spain to reduce fulfillment costs by 60%.

Launching the operations for Zalando Spain mid-2012, establishing the industry benchmark in customer satisfaction, growth and profitability. Developing fulfillment matching the country needs in terms of logistic necessities, local payment methods and tailored customer service solutions

Involved in shaping the brands marketing strategy across Latin America maintaining BMW corporate identity compliance, Maintaining relationships with country sales delegations in 24 markets. Conducting competitive intelligence based market research improving market performance and leveraging business opportunities. Coordinating fleet management programs enhancing and optimizing usage of available services.

Participating in the success of the recruitment platform directly reporting to the CEO&co-founder. Analyzing and implementing new measures leading to an increase of the customer base by 300%. Optimizing reach and efficiency by introducing a cost effective outbound calls campaign focused only in potential customers.

Management and Operations