Anna Ott
Bis 2024, Global Marketing Manager, United Games Entertainment GmbH
Berlin, Deutschland
Über mich
I'm an experienced marketing professional with a passion for gaming, boasting over 8 years in mobile, iGaming, and console/PC gaming. My passion for gaming has fueled my career, guiding me on this journey. Skills: - Brand Management - Product Marketing - Communications - Social Media Marketing - Digital Marketing - External Agency Coordination - Public Relations - Marketing Strategy - Market Research - Budget Management - Project Management Expertise - Rapid Learning and Adaptation
Werdegang
Berufserfahrung von Anna Ott
- Orchestrated the marketing lifecycle for 8 game launches, increasing ININ's market presence in North America, Europe, and Japan. - Directed a skilled 2-member team focused on PR, social media, influencer, and digital marketing efforts for the ININ titles of different genres. - Oversaw the production of marketing assets such as game pages, press releases, trailers, screenshots, and promotional artwork. - Represented ININ at a major industry event Gamescom and supported the presence at the Tokyo Game Show.
- Planned and executed both organic and paid social media campaigns for Optibet, Laimz, Ninja Casino, and Nutz across the Baltic and Nordic regions, achieving the predefined KPIs. - Led the Social Media team, providing guidance and fostering professional development. - Enhanced Optibet’s social media channels, achieving a 500% increase in follower engagement. - Introduced new brands Laimz and Nutz, overseeing market entry and digital strategy. - Earned a nomination for Employee of the Quarter in 2021.
Sprachen
Russisch
Muttersprache
Englisch
Fließend
Deutsch
Fließend
Chinesisch
Grundlagen