Andrea Berberich

Overseeing all aspects of Web Presence, Digital Reputation, and Web Operations, Digital Marketing Activities & User Engagement, Analytics, Social Media Channels with the emphasis on Digital Best Practice - SEO.

Led and managed all aspects of Web Presence & SEO Operations and Digital Reputation. Worked closely with Brand, Social Media, PR, HR, & the Blog team to ensure usage of Flex's Corporate Primary Keyword Phrases (PKP) in internal & external communications globally.

Coordinate and implement programs to enhance web-presence of organization through skillfully managing end-to-end SEO data assessment, program planning, and system implementation to ensure strong program development in Digital Marketing and Engagement.

Played an integral part in driving innovation and implementation of business-critical SEO improvement to VMware.com, communities.vmware.com, and store.vmware.com. Oversaw and performed ad-hoc SEO audits for all vmware.com websites, navigated Digital Best Practice within the content and the web operations team.

Recommend SEO/SEARCH strategies and best practice to Cisco business units (BUs) such as Collaboration, TelePresence, Data Center, Video, Security, Wireless, and Borderless Network for companywide marketing campaigns and website updates. Selected Contributions: Improve overall PageRank for Cisco domain by recommending basic SEO strategies and training web personnel and content contributors in SEO best practice to “think SEO” when creating marketing strategies and updating content.

Integral in driving innovation and implementation of business-critical quality improvements to Google Maps during this contracted engagement. Hold full accountability for constructing sound decisions related to overall accuracy of data; analyze and identify patterns within data. Collaborate with Maps Engineering team to troubleshoot proprietary Google Map tools.

(formerly Avago Technologies) Held full accountability for diverse online marketing activities, including managing websites, marketing program launches, site upgrades, and improvements; planned and coordinated all project phases, ensuring timely completion of deliverables. Administered online marketing budget. Facilitated status report meetings with stakeholders located throughout various departments. Compiled and evaluated key web analytics; managed Search Engine Optimization (SEO)

(formerly Altera Corporation) Managed project planning, monitored schedules, and ensured on-time completion of deliverables. Coordinated content management workflows and product releases in collaboration with content owners based globally throughout the US, UK, Japan, and China; ensured adherence to corporate design standards. Interacted extensively with diverse populations, including content owners, web producers, web programmers, editorial and technical publications personnel.

This course teaches entrepreneurs and product managers how to build a new IoT business from a technology idea and how to extend an existing business into new markets.

This certificate program helps participants design, manage, and track social media campaigns.

The mission of the MS in Holistic Nutrition degree program is to provide professional holistic nutrition and physical health recommendations from which community programming and client education can be based.

The program is designed and delivered by fellows of the prestigious Society for Technical Communication and internationally recognized subject-matter experts.

This program is designed to equip students with specialist skills in the use and design of digital multimedia including graphics, sound and digital movies for web-based presentation on the Internet.

Social pedagogy identifies a science branch of education, education and social-state intervention.