Vladimir Zivanovic

• Steering the creative ideation process for innovative marketing strategies in tune with Rohde & Schwarz technologies. • Collaborating closely with MarComs to develop fresh marketing campaign concepts. • Integrating strategic insights to craft compelling marketing narratives. • Pushing boundaries in messaging while ensuring editorial precision across channels. • Harnessing both data and originality for campaign execution. • Consistently bringing dedication, enthusiasm, and positive energy to everything!

Crafting and refining marketing messaging for new products and services • Developing internal content planning documentation • Creating engaging editorial content for various channels (social media, banners, emails, etc.) • Proofreading and editing English language texts from other internal departments • Providing content and messaging support for the new product introduction (NPI) process • Bringing the fun, the productivity and the awesomeness to every collaboration, while delivering remarkable results!

• Turning briefings from marketing colleagues, product divisions, and market segments into high value content. • Writing for digital audiences: web, social, infographics, portals. • Developing of press releases, articles, brochures, flyers, white papers and app notes. • Working in a close team, and with external contributors. • Special focus on automotive and aerospace & defence industry

• Spearheaded and co-established a boutique SEO content writing agency, focusing on tailor-made digital and content marketing solutions. • Worked closely with a compact yet passionate team of 5 on-site and 4 remote professionals, driving branding initiatives and broadening digital outreach for our clients. • Oversaw company operations and budget, coordinated staff. Crafted WordPress sites using Ahrefs, MozPro for SEO, and Adobe Suite for design.

Complete content/creative writing, online marketing projects and SEO optimization as a freelancer; successfully completed nearly 400 client jobs with a 95% success rate. Ensure article accuracy by perform exhaustive research and citing appropriate supporting documentation. Generated nearly 150,000 thousand shares on personal Lifehack account.

Oversaw client marketing strategies and content marketing creation; tracked and analyzed campaign performance to measure outcomes. Managed marketing budget, engaging in risk assessment to reduce costs and increase revenues. Facilitated marketing growth and sales by identifying key target audiences to boost campaign effectiveness.

Provided on and off page SEO content optimization; performed and implemented keyword research procedures to maximize search discovery. Created pitches and suggestions for various niche topics throughout the content generation process. Developed creative content and executed detailed research to meet client/company needs; created press releases to increase brand awareness.

Grew and managed client/company presence through social media outreach and detailed campaigns. Directed event planning to drive community building and increase user interactivity and engagement; tracked performance through user monitoring and reporting. Implemented high quality customer service and public relations skills when collaborating with users.

Master’s Thesis: “Patriarchy and Father in Shakespeare’s Plays”