Verena Holzapfel
Angestellt, Head of Business Development | Mitglied der Geschäftsleitung, xeomed GmbH & Co. KG
Nürnberg, Deutschland
Über mich
Helping healthcare brands to master the digitalization of their marketing & sales. My extensive expertise and entrepreneurial thinking help me to do this. Focus on healthcare brands & DIGAs. Co-Founder of the unique Digital Shaping Program for Healthcare Brands, a customized program for digital success with a mix of training elements, status quo analyses and an individual digital roadmap to sucess. What makes me stand out? My expertise in simplifying complex and technical issues and bringing them clearly to the point. Interested in more information? Contact me directly via XING or LinkedIn.
Werdegang
Berufserfahrung von Verena Holzapfel
Bis heute 2 Jahre und 4 Monate, seit März 2022
Head of Business Development | Mitglied der Geschäftsleitung
xeomed GmbH & Co. KG
xeomed is a digital marketing agency from Nuremberg that specializes in the healthcare sector - focus on medical content, performance marketing and user conversion - helping healthcare brands to digitize marketing with data-driven solutions - understanding of the needs of healthcare brands and the digital behavior of patients & Health Care Professionals (HCPs) - advise and train clients optimize digital businesses and processes Founder and coach of the unique Digital Shaping Program: digital-shaping.de
Bis heute 5 Jahre, seit Juli 2019
Geschäftsführerin
Verena Holzapfel GmbH
Digital Marketing Expert & Strategy Consultant | Passion for Healthcare Consulting for renowned media- / digital marketing agencies and brand clients Helping healthcare brands to master the digitalization of marketing Advise agencies build new digital businesses and processes Co-Founder of the unique Digital Shaping Program for Healthcare Brands, a customized program for digital success with a mix of training elements, status quo analyses and an individual digital roadmap
3 Jahre und 6 Monate, Jan. 2016 - Juni 2019
Director Business Development & Client Services Director
Dentsu Germany GmbHworking for different agencies in the network isobar: Digital agency with focus on creation, social media and influencer marketing MW Office: media agency for Healtcare brands
5 Jahre und 2 Monate, Nov. 2010 - Dez. 2015
Client Lead & Business Development
LEOTAINMENT GmbH
Founding Member and Client Lead Leotainment is a digital agency for FMCG brands with a focus on social media, content marketing, CRM and influencer marketing
5 Jahre und 8 Monate, Mai 2010 - Dez. 2015
Digital Marketing Expert
Verena Holzapfel
Interim consultant for digital projects in the field of social media and digital campaigns. brand clients: L'Oréal, Unitymedia, Toshiba, Baxter, Berner Travel, Lottowelt agency clients: isobar, Leotainment, Moccu, performance network, Unequity
2 Jahre und 2 Monate, März 2008 - Apr. 2010
Digital Marketing Manager | Consumer Product Division | Garnier & Maybelline
L'oréal Deutschland GmbH
Development of the online marketing department for the Garnier and Maybelline brands. Agency selection and management. Process development and establishment. Anchoring of digital marketing in the marketing mix. Responsibility for Digital Platforms, Digital Media, Content Marketing and Search Engine Marketing.
3 Jahre und 9 Monate, Juni 2004 - Feb. 2008
Digital Marketing Manager
Sandoz Pharmaceuticals GmbH
11 Monate, Jan. 2003 - Nov. 2003
Trainee | Studium Diplom-Betriebswirtin (BA) | Wirtschaftsinformatik & Marketing
EPCOS Inc. (a Siemens Company)
3 Jahre, Sep. 1999 - Aug. 2002
Duales Studium | Dipl. Betriebswirtin (BA) | Wirtschaftsinformatik & Marketing
IBM Deutschland GmbH, Berlin
Ausbildung von Verena Holzapfel
3 Jahre, Sep. 1999 - Aug. 2002
Duales Studium | Dipl. Betriebswirtin (BA) | Wirtschaftsinformatik & Marketing
Berufsakademie Berlin
Wirtschaftsinformatik und Marketing
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Grundlagen