Tatiana Alexandrova
Bis 2010, Associate Customer Marketing Manager, Hill's Pet Nutrition
Montreal, Kanada
Werdegang
Berufserfahrung von Tatiana Alexandrova
Bis heute 13 Jahre und 2 Monate, seit Mai 2011
Photographer
Photo St-Pierre
Adult portrait, baby, children, animals, events, landscape, architecture photography
1 Jahr und 9 Monate, Apr. 2009 - Dez. 2010
Associate Customer Marketing Manager
Hill's Pet Nutrition
• projects development and implementation in CEER region: launch of new products, consumer campaigns in all region, supplying of countries with POP materials; • participation in other projects: implementation of changes in global strategies and tactics, web-sites organization for CEER countries, PR campaigns; • budget tracking, constant updates and customer marketing support for distributors
1 Jahr und 2 Monate, Feb. 2008 - März 2009
Leading marketing specialist (Marketing coordinator)
Group of companies “Mega-Avto”
Coordination of dealers marketing departments work (members of Group), dealers marketing data handling, orders of POS- and advertisement materials, coordination and control of media and advertisement agencies work, participation in organization of PR-events of Group, contacts with mass-media, competitors activity monitoring, market news monitoring, analytical reports, coordination of market research projects
1 Jahr und 7 Monate, Aug. 2006 - Feb. 2008
Marketing manager (Product manager)
JSC "Confectionery "NEVA"
- Market research: consumers, competitors, partners, clients; prices and retail audit and monitoring - Analysis of sales, assortment, ABC - Product policy - assortment management, products characteristics, proposals of new products, improvement of package - Brands development, branding - Positioning - Prices analysis, decisions about prices - Promotion - advertisement policy, advertisement choice, order; BTL, PR, events management - participation in exhibitions, fair, presentations organisation; provi
4 Monate, März 2006 - Juni 2006
Marketing Intern
Euroglas
Organization of exhibition program, work at the corporate stand in the fair “World of glass”; working up of database of potential clients, database of competitors, analysis of glass, insulated glass, windows markets; contacts with potential clients; preparation of corporate publications, translation; weekly Russian language trainings for personnel
3 Monate, Nov. 2005 - Jan. 2006
External Relations and Communications intern
BSTDB
nternet-marketing - analysis of the Bank’s website; PR - updating the Bank’s mass media database, contacting media partners, search for potential media partners; preparation of the Bank’s publications
Ausbildung von Tatiana Alexandrova
4 Jahre und 10 Monate, Sep. 2000 - Juni 2005
Marketing
St-Petersburg State University of Engineering and Economics
Marketing analysis
Sprachen
Englisch
Fließend
Russisch
Muttersprache
Französisch
Gut
Deutsch
Grundlagen
Tschechisch
Grundlagen