Szabolcs Papp

Areas of activities - content creation, demand generation, lead nurture, organic growth hacking, social media ramp-up, SEO (technical & content), brand building, media planning Tasks: - Content creation: copywriting of articles, social media content and newsletters - SEO overview of the website - Demand and lead nurture campaigns - Media campaign planning and execution

Areas of activities: online marketing, social media marketing, SEO, website maintenance, online brand awareness building, brand marketing Tasks: - Website overview (development coordination, landing page creation, SEO, content stragegy) - Social Media channels: complete overview from posting to reports (Linkedin, Facebook, Instagram, Twiter) - Online brand awareness building - Enhancing processes of the digital marketing activities and content creation

Achievements – Leading active online and social media communication in Europe, MENA region and in China. I was part of the digital transformation team helping the management to set up our online marketing and ecommerce teams. Areas of activities – online marketing, social media marketing, influencer marketing and management, SEO, online brand awareness building, ecommerce Leadership – I manage a team of 6 full timer, 10 part timer community manager worldwide and several agencies.

Achievements – Key role in the renewal of UPC Direct website, leading active social media communication on CZ, SK and HU markets. Continuous development of social media processes. Areas of activities – social media marketing, online sales/ecommerce, online marketing, SEO, key account management (active communication with major TV partners) Leadership – I managed a team of 2 people (full timers, resided in Bratislava) and creative agency to support content creation.

Tasks: - Review Logger for Staffs marketing campaigns - Market analysis - Improve & help the strategic decisions for the upcoming years (in case of Logger for Staff Premium, Logger Professional & Healthcare Demo Scanner) - Test smartphone applications (iOS & Android: Logger for Staff, Healthcare Demo Scanner) - Write & translate press releases

- Press Review - Sales support - Assisting in next year's campaign planning - Proposal editing - Participating in the renewal of the homepage - PR article & case study editing - Improving Ads - Project monitoring - Market analysing - Benchmarking

Professional interpreter in a law case helping the work of Kovács Lawyer Co. and the Embassy of Kenya

PR assistant at Marketing and Communications Department, University of Szeged tasks: monitor marketing strategy and improve efficiency of several tenders 16.02.2012 Organizer of the Centre of Excellence at the University of Szeged Open Day 23.03.2012 Albert Szent-Györgyi Conference (host, press review) 16.06.2012 Co-designer of the smartphone website of the University 25.06.2012 Co-author of wine label of the University

15.06.2011–31.12.2011 Marketing assistant at Business Development Department and Strategic Marketing Department 01.09.2011–31.12.2011 Business Expansion Department managing director’s assistant 01.09.2011–31.12.2011 Responsible for the marketing strategy of Medical Equipments Leasing campaign

Marketing, IT Marketing, Brand Marketing, International Marketing, Statistics

Marketing, Management, HR, Business Administration