Nike Katharina Tewald
Angestellt, Senior Manager C2C, eBay Inc.
Berlin, Deutschland
Über mich
I am a firm believer that the best results are achieved with a smile on your face. I constantly encourage my colleagues and have a talent for recognizing and strengthening individual talents. It’s my mission to use my skillset to improve consumers’ lives. My strategic approach, paired with devotion for challenging the status quo, turns challenges into new opportunities. Being a marketer, staying connected to the consumer keeps me motivated and feeds my creativity. I have 9 years of working experience in the areas of marketing, business development and entrepreneurship.
Werdegang
Berufserfahrung von Nike Katharina Tewald
Bis heute 4 Jahre und 11 Monate, seit Aug. 2019
Inhaberin
Deine Studienberatung
1 Jahr und 11 Monate, Aug. 2019 - Juni 2021
Unternehmensberaterin
Various Companies
1 Jahr und 1 Monat, Apr. 2018 - Apr. 2019
Marketing Manager
firma.de Firmenbaukasten AG
• Adoption and execution of 35+ retail brand marketing campaigns and initiatives at running stores on German speaking market. Wholesale & DTC. Ø 50 stores per campaign • Close teamwork with European retail brand headquarters and German sales-, as well as brand marketing departments to increase retail & brand KPIs • Management of EUR 1.2 mio budget per year
• Strategy and execution for retail launch of new running shoe ‘LunarEpic’ on German speaking market • Strategy & execution of new footwear wall system - pilot for the European market • Design & execution of 7 instore Nike shops in the specialty sector
3 Jahre und 1 Monat, Sep. 2011 - Sep. 2014
Cooperative Trainee
adidas Group
• Global Product Marketing - adidas Originals footwear product creation & bachelor thesis on process optimization to compete with verticals like Zara • Global Brand Marketing – adidas Outdoor social media content creation & benchmark analysis on women as main target audience • Global Brand Management – Five Ten grassroots-, content-, and event marketing
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Spanisch
Grundlagen
Niederländisch
Grundlagen