Mike Baczynski

Angestellt, Senior Account Executive, LinkedIn

New York Metro, Vereinigte Staaten

Fähigkeiten und Kenntnisse

Strategic/Consultative Sales | Business Developmen
Digital Marketing
Healthcare Marketing

Werdegang

Berufserfahrung von Mike Baczynski

  • Bis heute 9 Jahre und 2 Monate, seit Mai 2015

    Senior Account Executive

    LinkedIn

  • Bis heute 11 Jahre und 10 Monate, seit Sep. 2012

    Marketing Consultant

    FokusPoint Digital

    • Marketing strategy and execution services to improve effectiveness of agencies, businesses, individuals • Strong focus on traditional website, SEO, PPC, Social Media, and mobile web and apps • Business development for mobile web/app developer as well as social media strategy consultant

  • 1 Jahr und 6 Monate, Juni 2013 - Nov. 2014

    Director, Strategic Accounts

    PDR Network

  • 1 Jahr und 6 Monate, Juni 2013 - Nov. 2014

    Director Strategic Accounts

    4th Channel (A PDR Network Company)

    Work directly with healthcare communications agencies to promote PDR Network's strategic multi-channel platform to reach healthcare professionals quickly, efficiently and credibly. PDR reaches its network of over 1.4 million health care providers leveraging multiple touchpoints: EHRs (Electronic Health Records) email, direct mail and mobile.

  • 1 Jahr und 6 Monate, Apr. 2011 - Sep. 2012

    Mobile Marketing Specialist

    Hipcricket (sub. of Augme Technologies)

    • Evangelized Hipcricket’s mobile marketing managed services and SaaS solutions including mobile web, mobile advertising, SMS, MMS, mobile apps, QR codes, social media and analytics • Increased qualified lead generation via strategic marketing initiatives • Created content and managed company websites, SEO, PPC, social media, speaking opportunities, tradeshows and other events • Achieved cost savings and efficiencies through streamlining of internal marketing activities and resources

  • 1 Jahr und 8 Monate, Juli 2009 - Feb. 2011

    VP Sales & Business Development

    Green Lion Digital

    Worked with small and medium sized business (SMB) clients in developing Digital Marketing Solutions to convert web traffic into a measureable Return On Investment (ROI). Each organization has a unique set of goals and objectives that are identified as Key Performance Indicators (KPI's) to measure success.

  • 7 Monate, Jan. 2008 - Juli 2008

    Senior Professional Representative

    Merck

    Pharmaceutical field sales to physicians.

  • 3 Jahre und 9 Monate, Mai 2004 - Jan. 2008

    Specialty Sales Professional

    Sanofi-Aventis

    Pharmaceutical field sales to physicians

  • 2 Jahre und 5 Monate, Jan. 2002 - Mai 2004

    Regional Sales Manager

    Spaten West

    Sales and business development

  • 2 Jahre und 1 Monat, Jan. 2000 - Jan. 2002

    Consultant

    Independent

    Marketing consulting

  • 1 Jahr und 1 Monat, Sep. 1998 - Sep. 1999

    Manager Marketing Communications

    Sony International

    Managed MarCom activites for Europen network

  • 3 Jahre und 9 Monate, Sep. 1993 - Mai 1997

    Account Executive

    McCann-Erickson Frankfurt

    Managed advertising activies for GM/Opel on a European-wide basis

Ausbildung von Mike Baczynski

  • 1 Jahr und 3 Monate, Mai 1997 - Juli 1998

    Business Administration

    Boston University

    International Business

  • 4 Monate, Feb. 1989 - Mai 1989

    General Studies

    Universitaet Salzburg

    Semester Abroad program in conjunction with the American Institute for Foreign Study (AIFS)

  • 4 Jahre und 10 Monate, Aug. 1985 - Mai 1990

    Business Administration

    San Diego State University

Sprachen

  • Englisch

    Muttersprache

  • Deutsch

    Fließend

  • Spanisch

    Grundlagen

Interessen

Travel
Languages
Sports
Family

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