Melanie Funke-Ahmadi

Nach über 10 Jahren Erfahrung im Marketing, sage ich: Klassisches Marketing ist out. Es geht um die authentische Kommunikation von Menschen & Unternehmen. Als leidenschaftliche Coach & Beraterin für Kommunikation, helfe ich Menschen & Unternehmen einen neuen Zugang zu sich selbst, ihren Ressourcen, Werten und vor allem ihrem “Warum”(ihre Vision) zu finden, um dieses durch authentische Kommunikation nach außen zu tragen.

I’m fully responsible of the internet presentation of visitBerlin - Berlins Official Tourism Organisation. My accountabilities include web- and app development, online marketing + sales activities, SEO as well as realizing pitches . Myself and my fantastic team are looking after all B2B and B2B websites incl. Berlins official tourism website visitBerlin.de. Contact me for details.

implementing offline & online marketing campaigns end-to-end, managing the production of print & collateral selected marketing projects, RACI’s & budget monitoring, income generation through partnership encouragement, tracking and reporting campaign outcomes, ensure CRM is utilised effectively & efficiently, improving the positioning of websites with the general SEO activity, implementing online marketing requirements, organization and implementationof familiarisation visits

Website content management and coordination on http://www.visitbirmingham.com/ , to ensure that the CRM system is utilised effectively and efficient, press release publication, improving the positioning of Marketing Birmingham’s websites with the key search engines and general SEO activity,website usability testing, to co-ordinate social media requirements, adding value and generating ideas across the marketing mix and considering all channels, assisting in implementing the e-strategy

- Direct marketing activities relating to main Client Worcester Bosch - Dealing with customer enquiries - Analysis of research data - Coordination and management of specific marketing projects - Design, setup and administration of customer related research databases and coordination of reports to clients.

Strategic Destination Marketing + International Planning History,Social studies, Economics Master dissertation research on : "The role of industrial heritage in urban place image generation. A case study of Birmingham."