Markus Barnikel
Partner, General Partner & Co-Founder, Eisbach Partners, Germany
München, Deutschland
Werdegang
Berufserfahrung von Markus Barnikel
Bis heute 8 Jahre und 9 Monate, seit Okt. 2015
General Partner & Co-Founder
Eisbach Partners, Germany
Eisbach Partners is a digital growth consultancy. At Eisbach Partners, Markus is supporting mid-sized companies in driving digital transformation as well as startup entrepreneurs in creating, accelerating and expanding the growth of their businesses. Current projects include the development of the online platform and go-to-market strategy for an electric car manufacturer as well as building the digital recruiting arm of Germanys leading Interim Management Company.
3 Jahre und 3 Monate, März 2016 - Mai 2019
Co-Founder, CEO
renovatec, Argentina
Markus co-founded Holasol and Renovatec to drive innovation in the renewable energy market in South America. Renovatec is a full-service solar systems provider for Business and Government, Holasol is offering affordable green power systems to homeowners. Renovatec supplied solar power solutions to companies such as Coca Cola, YPF, Nextel and Ambev. Holasol solar powered homes all over Argentina and built Village Ecolomas, the first sustainable housing development in Patagonia.
3 Jahre und 3 Monate, März 2016 - Mai 2019
Co-Founder, CEO
Holasol, Argentina
Markus co-founded Holasol and Renovatec to drive innovation in the renewable energy market in South America. Renovatec is a full-service solar systems provider for Business and Government, Holasol is offering affordable green power systems to homeowners. Renovatec supplied solar power solutions to companies such as Coca Cola, YPF, Nextel and Ambev. Holasol solar powered homes all over Argentina and built Village Ecolomas, the first sustainable housing development in Patagonia.
4 Jahre und 5 Monate, Okt. 2011 - Feb. 2016
Geschäftsführer / CEO
carpooling.com GmbH
With over 1 million people transported each month across 45 countries, carpooling.com grew into the world’s largest ridesharing network. As CEO, Markus formed a talented international team, expanded the offering across Europe and the US, raised funds ($20m VC funding) and led the company to a successful exit (sold to blablacar in 2015). Under his leadership, the carpooling.com team has helped millions of drivers to cut emissions and to reduce the number of cars on our streets.
2 Jahre und 2 Monate, Nov. 2009 - Dez. 2011
Managing Partner
ONPEAK CONSULTING, Germany
The automotive manufacturers know very little about the prices their new and used vehicles are sold for outside of their owned and operated car-dealership network. At Onpeak Markus bridged this gap, essential to the OEM pricing strategy, by implementing a panel named DRP (Dealer Research Panel) that generated actual sales data from thousands of dealers across various car brands.
2 Jahre und 7 Monate, Sep. 2006 - März 2009
Chief Sales Officer
Yahoo!7 Australia
Markus managed a sales team responsible for the growth of Yahoo!7’s advertising revenue and developed and sold the first cross media (online/tv/print) packages with Seven TV and Pacific Magazines in Australia and New Zealand. He participated in growing the company into the No1 media franchise in AU/NZ. In his CorpDev role Markus was responsible for strategic alliances with the Australian Government, TelCos and the Tourism Board amongst others.
3 Jahre und 9 Monate, Jan. 2003 - Sep. 2006
Director Global Sales
Yahoo! Inc., USA
As Director Global Sales Markus was overlooking the Global Media Sales Business of Yahoo! and managed teams in Asia Pacific, Europe and Latin America, based out of Yahoo! headquarters in Sunnyvale, California. In this position Markus aligned the communication requirements of Top 100 global blue-chip advertisers with the fast-growing global Yahoo! audiences and by that signed one of the first multi-million-dollar online advertising deals in the industry.
1 Jahr und 2 Monate, Dez. 2001 - Jan. 2003
Head of Business Development, Marketing and Communications
Yahoo! South East Asia, Singapore
Markus joined the Yahoo! Office in Singapore as Regional Head of Business Development, Marketing and Communications for South East Asia. In this role Markus managed teams and led the Access, Auctions, Wireless, Travel, Personals and Shopping business of Yahoo! in 5 countries (Singapore, Indonesia, Malaysia, Thailand and Philippines). He was also responsible for Consumer Marketing, Trade Marketing and PR in this region.
1 Jahr und 8 Monate, Mai 2000 - Dez. 2001
Product Manager
Yahoo! , Germany
As Head of Product Marketing, Markus managed a team that was in charge of the strategic positioning and guidance of all Yahoo! Products in Germany/Austria and Switzerland. He was responsible for the product communication (traditional and below the line). Markus worked closely with the sales and business development teams to offer product solutions that generated new revenues.
3 Jahre und 8 Monate, Aug. 1996 - März 2000
Product Manager
Altria, Switzerland & Germany
Markus worked as a Product Manager, responsible for a portfolio of market-leading brands worth over 400 Mio USD in annual revenues. Markus managed product strategies, sales strategies, research and below-the-line marketing activities.
1994 - 1996
Senior Manager
Avantgarde Gesellschaft für Kommunikation mbH, Germany
While studying, Markus Barnikel started his working career at Avantgarde Agency, responsible for the 120 Mio USD European Brand launch of Whirlpool and various Marketing Campaigns for Disney Entertainment.
1993 - 1993
Financial Analyst
Crédit National, Financière Saint-Dominique, Paris France
Portfolio analysis including investment in a German fashion retailer.
Sprachen
Deutsch
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Englisch
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Spanisch
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Französisch
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