Maria Paula Rivera Garcia

At the moment I am working for the Spanish market in areas of online marketing such as: - Onpage SEO: Content creation, translation, evaluation and optimization + keyword research, selection and optimization - Offpage SEO: Research and selection of relevant bloggers and influencers to create meaningful cooperations and ensure successful link building + regular link audits

- Coordinate the import shipments from Portugal, Spain and France to Germany. - Guarantee revenue trading logistics and freight services with international and local strategic partners.

Main tasks: - Edit web content in Adobe Experience Manager for www.femibion.com, www.seven-seas.com, www.iliadin.com and support worldwide roll-out projects for those brands through JIRA. - Communicate the know-how of the roll-outs processes. - Support different social media channels and the Google Search Console. - Collaborate with projects of internal communication and PR events such as dmexco 2017

Main tasks: - Strategical planning and execution of advertising campaigns in B2B and B2C levels. - Deliver the new website and manage the relations with the digital agency. - Implement strategies for succesful internal communication. - Support processes of internationalization, brand registration, and design. - Onboard and introduce newcomers to the company's products

Main tasks: - Create and present a weekly Bechmarking review. - Support the departments of design and e-commerce. - Keep track of the expenses of the Marketing department.

Master thesis: Exploring the implications of Predictive Analytics in the era of Big Data (1.5) Lectures in: - Youtube Research - Public Relations and Crisis Communication - Multicultural Communications