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Kristina Sacka [Shatskaya]
Angestellt, Head of International Media, The Specialist Works
London, Vereinigtes Königreich
Über mich
15 years of Media expertise | 50+ clients | 280+ ATL campaigns | 10+ markets Driven International Media and Partnerships consultant (MCIM qualified) with 360° marketing expertise gained at the Media owner, Agency, Ad-Tech and In-House (fintech). Key strengths lie within in-depth knowledge of European Offline, Broadcast Media and Video advertising; understanding of challenger brands needs; creativity alongside strategic mindset; unconventional thinking and network of trusted contacts. Connecting brands to open new opportunities, connecting people to spark colourful ideas, connecting dots to create something extraordinary.
Werdegang
Berufserfahrung von Kristina Sacka [Shatskaya]
Bis heute 4 Jahre und 3 Monate, seit Apr. 2020
Head of International Media
The Specialist Works
International Media Partner and Media Owner relationship management to strengthen position TSW when buying International AV campaigns and deliver highest value to our clients Building media strategy, planning, buying, coordinating and optimising multi-media international campaigns across portfolio of clients: NordVPN, Balsam Hill, Treatwell, Superdry, Arlo, PartyCasino, Playamo, Zynga Leading the team of AV specialists on all the international activity Pitchwork including over 10M NordVPN win in 2020
Bis heute 4 Jahre und 8 Monate, seit Nov. 2019
Multi-Market Consultant | Client Director - Contract
The Specialist Works
Bis heute 5 Jahre, seit Juli 2019
International Media & Partnerships Consultant
SKAI5 Ltd
3 Monate, Juli 2019 - Sep. 2019
Interim Broadcast & Offline Marketing Manager - Contract
Tide Business Banking
In charge of Tide (Business Fintech) Offline & Broadcast UK Marketing. Strategy development, audience analysis, media planning & buying, managing campaigns and analysing results across TV, Radio, OOH, New media channels (Podcast, Taxi, Experiential, Partnerships). Introduction to the new digital partners. https://bit.ly/2NGq5ok
1 Jahr, Aug. 2018 - Juli 2019
Business Development
DCMN GmbH
Helping digital first and new to digital brands to grow their business on a global scale with data-driven, strategic multi-media and creative marketing solutions.
8 Monate, Jan. 2018 - Aug. 2018
Sales Manager
S4M
S4M is a Mobile Location Marketing Full-Stack partner for Drive to Web / Store proposition. I was responsible for growing S4M agency and client direct business. Using Data, I was developing a variety of mobile strategies - drive to location / web, OOH pairing, retargeting, contextual. I worked across a wide range of client industries (pitching and managing) - Retail (TK Maxx, Morrisons, B&Q), B2B (Cisco), Finance (HSBC), Travel (East Anglia, IHG), Entertainment (Sony Pictures), Luxury, FMCG.
Driving international growth for Mobile experts at Mozoo. Based in London, we offer agencies and their clients an opportunity to reach their targeted audience across our range of premium publisher portfolio with bespoke built innovative Mobile creatives (Rich Media, Video) and using unique targeting methods. Campaigns vary from Performance to Branded and can be bought through IO or Programmatic. We also always look for new Premium Publishers to offer you another monetisation route for Mobile inventory.
9 Jahre und 8 Monate, Okt. 2007 - Mai 2017
International Sales Manager
RTL AdConnect
Ausbildung von Kristina Sacka [Shatskaya]
4 Jahre und 9 Monate, Okt. 2008 - Juni 2013
Fashion Business
London College of Fashion, University of Arts London
Fashion Marketing, Branding, Buying & Merchandising
1 Jahr und 10 Monate, Sep. 2000 - Juni 2002
Business Management
VeA
Sprachen
Englisch
Fließend
Deutsch
Grundlagen
Russisch
Muttersprache
Schwedisch
Grundlagen
Latvian
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