Karolis Antanenas

Focus markets: Pakistan, Nigeria, Italy, Austria, Switzerland. Brand development in: Africa, Middle East.

Responsible for developing Monster Energy brand in Russia, Baltics, Poland, Czech, Slovakia, Hungary, Greece, Bulgaria, Cyprus, Italy, Belarus, Ukraine, Serbia, Croatia, Slovenia, Turkey, other Adriatic/Middle East/Gulf Coast Countries.

Adopted Marketing Strategy and built consistent brand image with aligned brand message in the Baltics, Poland, Czech, Slovakia, Hungary, Ukraine, Russia & CIS market background

Marketing Strategy adaption in Baltics and new initiative development - Performing sports, music and culture analysis for brand image activities - Launching new product in the markets - Planning and implementing Marketing budgets - Leading and managing marketing team - Sponsorship and brand activation management - Managing sports and music endorsements - Relationship development and maintenance with key media contacts, partners

MARKETING responsibilities: - Marketing Project Development and Implementation: negotiating and purchasing on-premise equipment for HoReCa channel in Baltic region - Participating in dealing with creative agencies - Sell-out analysis and forecast during promotions SALES responsibilities: - Sales directly to Retail (Key Accounts and Traditional trade) customers around Vilnius region. - Sales promotion activations - Negotiations - Relationship management and development

Performed the audit team member role mainly dealing with examination of internal control procedures applied by clients, carrying out analytical procedures, tests of details, solving accounting issues, performing in depth analysis of the financial statements and giving advice to clients in line with their financial management.

International Marketing, General Management, UNFINISHED: Masters Thesis

Macro/Micro Economics, Investment management, Marketing