Kai Prohaska
Angestellt, Director Growth Sales I Programmatic & Innovations, ProSiebenSat1 Media SE | Seven.One Entertainment Group GmbH
Frankfurt am Main, Deutschland
Über mich
I am a maker. I learn by making things. I keep trying even when I get stuck. I keep imagining, wondering and asking questions.The pace of innovation has exploded, turning our industry upside down. Innovation is reshaping everything: What we make. How we work. Even how we define what we do. I want to affect this change! Not just react to it. Now. #digital_transformation #advanced_tv
Werdegang
Berufserfahrung von Kai Prohaska
Bis heute 3 Monate, seit Apr. 2024
Director Growth Sales I Programmatic & Innovations
ProSiebenSat1 Media SE | Seven.One Entertainment Group GmbH
3 Jahre und 1 Monat, März 2021 - März 2024
Director Digital Transformation I Sales
ProSiebenSat1 Media SE | Seven.One Entertainment Group GmbH
2 Jahre und 6 Monate, Sep. 2018 - Feb. 2021
Director Addressable TV
ProSiebenSat1 Media SE | Seven.One Entertainment Group GmbH
2 Jahre und 9 Monate, Dez. 2015 - Aug. 2018
Unit Director Addressable TV
ProSiebenSat1 Media SE | Seven.One Entertainment Group GmbH
1 Jahr und 2 Monate, Okt. 2014 - Nov. 2015
Co Founder | Warptrack | ATV Measurement
Warptrack | "Spin off" by teveo interactive | #AddressableTV_Analytics
3 Jahre und 1 Monat, Nov. 2012 - Nov. 2015
Director Interactive Communications | Addressable TV
start-up: teveo interactive GmbH | Addressable TV
7 Monate, März 2012 - Sep. 2012
Director Digital Media | Member of the Management
Universal McCann GmbH (IPG)
5 Jahre und 1 Monat, Feb. 2007 - Feb. 2012
Account Director Digital
Omnicom Media Group Germany GmbH (für das intl. Medianetwork PHD Germany GmbH)
Overall management of national and international media activities (digital and cross-media) - Alignment of marketing communications to the classic advertising channels as well as digital marketing - Development and assessment of national and international media strategies, transnational budget recommendations, target group analysis and tactical media placements.Identification of business opportunities and income streams, particularly in the field of digital - Multible visits to the US lasting several weeks
2 Jahre, Feb. 2005 - Jan. 2007
Mediaplanner Int'l
Omnicom Media Group Germany GmbH, (für das intl. Medianetwork OMD Germany GmbH)
Kommunikation Intern.
ZDF Mainz
Redaktion Intern.
RTL-SHOP
Ausbildung von Kai Prohaska
Industriekaufmann (IHK)
BWL / Jura mit Schwerpunkt Medien / Marketing / Medienrecht
Dipl. Wirtschaftsjurist, University of Applied Sciences Cologne,
Diplomarbeit in Kooperation mit RTL zum Thema Direct Marketing & neue Medien: Fokus Teleshopping.
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
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