Julian Bareuther

- Defining the short and long term marketing strategy and budget for all marketing channels - Managing a highly talented team with specialists focused in digital marketing, PR and data analysis - Identifying, evaluating and implementing new opportunities to drive a 25-40% growth month over month and to improve ROI as well as lead quality - Developing a first-class marketing team to become #1 P2P lending company - Coordinating marketing activities across departments (IT, BI, Operations)

Easy Taxi (www.easytaxi.com) is the largest taxi hailing mobile app in the World with operations in 30+ countries, including Brazil, Argentina, Colombia, Peru, Mexico, Malaysia, Singapore and Egypt! I am leading an international team with experts from Brazil, Colombia, Italy, Romania and Singapore with the mission to drive user acquisition, sales, growth and branding across all performance marketing channels and countries (including SEM, SEO, pay-per-click, display, retargeting, referral and social)

Identified, evaluated and implemented new opportunities to improve ROI in digital marketing. Improved the conversion quality of visitors, conversion funnel as well as competitor analysis.

Development of an external analysis for the automotive industry in Brazil considering demographic, macro-economic, technology, social-cultural, global, political and legal factors.

Financial Accounting, Quantitative Methods