Jorge Mori Huisa
Bis 2015, Customer Marketing Manager, Lexmark International
Santiago de Chile, Chile
Werdegang
Berufserfahrung von Jorge Mori Huisa
Bis heute 9 Jahre und 6 Monate, seit Jan. 2015
Marketing Manager
TLS Toulouse-Lautrec
Re-shaped branding, online and offline media strategy, leads management, digital experience, and content marketing, leading a digital transformation on how the Institute communicates with its community. Key Achievements • Surpassed revenue goals, achieving 30% growth, while becoming the fastest-growing educational page in Facebook Peru by implementing a new campaign with +100 digital assets (new web page, video series, and social media events).
1 Jahr und 4 Monate, Okt. 2013 - Jan. 2015
Customer Marketing Manager
Lexmark International
Developed a new Go-To-Market to increase sales coverage, to improve revenue management and to reduce counterfeit market, leading the implementation of trade marketing plans by Key Accounts to increase customer demand. Key achievements • Increased sales by 150% YoY with a gross margin increase of 10% in a commoditized category, by implementing a new channel strategy, repositioning price strategy for preferred distributors and increasing governmental sales.
1 Jahr und 4 Monate, Okt. 2011 - Jan. 2013
Business Development Manager
Supermaxworld
Developed a strategic business plan (market assessment, portfolio definition, Go-to-Market, price strategy, marketing plans). Leading contract negotiations, and delivering consistent results in Sell In/Sell Out/ Distribution/ Mix/ Profitability. Key achievements • Co-led Pharmacy Channel revamp in Mexico, developing a new GTM strategy to include traditional and modern retail, increasing visibility on point of sales and, delivering an effective service model, bringing US$2m in sales.
6 Jahre und 2 Monate, März 2004 - Apr. 2010
product Manager & Financial Analyst
Procter & Gamble
Co-led the growth of Health Care (OTC) and Home Care (Tissue) categories via product initiatives, market opportunities exploitation, global brands introduction, consumer segmentation projects and agencies management (PR, digital, media).
Ausbildung von Jorge Mori Huisa
1 Monat, Mai 2015 - Mai 2015
Digital & Social Estrategies
Harvard Business School
1 Jahr und 3 Monate, Juni 2010 - Aug. 2011
Hult International Business School
2006 - 2006
Institute of Internal Audit (IIA)
5 Jahre und 8 Monate, Juli 1997 - Feb. 2003
Business Administration
Universidad Tecnologica del Centro
Sprachen
Spanisch
Muttersprache
Englisch
Fließend
Portugiesisch
Fließend