Jaka Lucu

Co-Founder & Partner. In charge of strategic development, international affairs and corporate communications.

Build a brand new media concept for city magazine from scratch. It was sold to another media house after just three months.

Editor and writer for magazine Polet, which was part of Delo d.d. publishing house, the biggest in Slovenia. I was writing in-depth analysis of the biggest sporting and business phenomena. In May 2010 I published a book Kiss of Luck which became best - seller. In 2009 I won InJo Award for the most innovative article in printed media in Slovenia that year.

Vice President of Interlock FC. I was in charge of strategic development of brand new sport entity system. I was personally responsible for Academy development (in three years under my tenure the Academy moved from relatively obscure to the best in Slovenia), non EU transfers and president's media relations. FC Interlock won two Cup tittles during the time I served as Vice President.

Journalist/Producer for FIFA TV at FIFA World Cup South Africa 2010. I was hired by IMG and in charge of producing 30 minutes of content for worldwide broadcasting media every day.

I was co-founder and executive director at agency Challenge, which brought first ATP event to Slovenia (Renault Slovenia Open). Was in charge of media relations and international affairs, bringing future ATP number 1 and multiple Grand Slam winners to Slovenia: Yevgenij Kafelnikov, Marcelo Rios, Marat Safin, Carlos Moya, Lleyton Hewitt and Roger Federer.

Humanities of Sport Sport Management Law of Sport

Marketing Marketing Communications Fame and Power Strategy Communications

Business Communication Event Management PR