Cecilia Zhu Griebel

Providing consulting services to foreign companies entering the Chinese market, with Sourcing, Company Formation, Headhunting, Sales and Marketing.

Involved in the set-up of the local operation, Built up the sales department, transferred knowledge and contacts to the local employees, enlarged customer base, and strengthened relation with China Mobile and China Unicom

 Selling mobile software applications to major Chinese as well as international handset manufactures, design houses and platform companies, such as Huawei, Bird, Lenovo, Hisense, Eastcom, Cellon China, Techfaith, Simcom, NEC, and Mitsubishi  Cooperating with international platform companies on sales and customer projects, such as Philips, Texas Instruments, MTK or Infineon

 Coordinating business activities of Ericsson mobile telecom management systems towards China and HK  Evaluating business opportunities and revenue control  Commercial product management for operations and support systems in wireline telecom networks  Strategic business plans and pricing strategies  Supporting the local sales team

 Daily Personal administration  Implementing salary setting system  Compensation & benefit programmes

 Seting up and managing a management training programme  Promoting the China market entry project within the company  Recruiting and cultural training of expatriates for Volvo truck´s China Operation

Industrial laboratory test, paper and pulp quality control

1) “Employer of Choice in China”, a study of strategic human resource management at Ericsson, Astra, Atlas Copco and Electrolux in China 2) “Transnational Cooperation - A Way to the EU-Market?” A study of two Swedish food companies´ resources, competence and competitive advantages

Metal Material Science and Welding technology