Camelia Levintza

- design and develop strategic business growth strategies - create opportunities and develop new relationships and partnerships across sectors

- develop, orchestrate, drive and implement the initiatives for the go-to-market strategy - lead marketing sizing, customer segmentation, competitive positioning, competitive analysis, and business case for growth opportunity

Project Question(s) • How to define the concept of value, comprehend customer perceived value and identify the value drivers? • How to create, quantify, communicate and capture the value delivered to the customers? • How can a value-based pricing strategy be developed and implemented? • What are the best practices of value-based pricing strategy in a B2B industrial environment, and what were the success criteria for implementing the pricing strategy?

- successfully expanding customers relationships and carrying constant customer acquisition - responsible for managing a portfolio of 50 clients - providing improved customer relationship management by effectively analysing client data - conducting data and sales statistics analyses and translate results into better solutions for operations and sales strategy - succeeding to improve client satisfaction and revenue increase through strategic planning

- successful event - The Dean's Gala Dinner (Nov 2019), attended by the UK Ambassador - budget allocation controlling for events according to the approved budget per event - communication, negotiation and providing necessary information to external sponsors or headquarter in Glasgow for securing additional funds needed for events

- responsible for key accounts from pharma industry (F. Hoffmann-La Roche, Novartis, Actelion Pharmaceutical etc) - winning big accounts for the Hotel Group and generating revenue for over 3 million p.a. - responsible for designing an appropriate sales strategy towards maximizing hotel’s revenues - increasing clients pool and hotel’s revenue by organizing and participating to the international MICE fairs, trade shows & road shows - responsible for making the commercial decisions to maximize MICE income

- successfully implementing policies designed to increase sales quotas and identify new customer bases resulting in sales revenue increase by 50% in three years - initiating an international approach strategy by successfully securing and organizing the participation in well-known international exhibition, trade shows & sales pitches - successfully implementing policies designed to increase sales quotas and identify new customer bases resulting in sales revenue increase by 50% in three years

- initiating and successfully implementing a completely new offering strategy – innovative, client oriented, based on story telling technique – that attracted major clients, within MICE segment accounts (e.g. 50th Anniversary Publisuisse – 700 people, Hirslanden Staff Event 1’000 people, Dutch Blend 3-day Summit – 400 people, IV Hartmann Wunde Symposium – 600 people, etc.) - successfully supervising client event production (schedule, direction, production, source and negotiate with vendors and suppliers)

- Project Management & Product Launching services - Event Management & Executive Event Production - PR & Communication Strategy Consulting - Brand & Image Management Consulting - PR & Communication management in a multi-national broadcasting media company, belonging to Pro7SAT1 Group - marketing & communication strategy for launching a new Radio station in Romania and contributing to bring it on the first place in Bucharest and third place nationally in only 3 months from monitoring

- develop and implement public relation & communication strategy for international roadshows, speaking events – seminars, conferences, book PR & promotion tours - supervise logistical organization at seminars & conferences

- radically increasing Brawn Forman’s media coverage by developing and implementing a new PR & communication strategy, based on story telling approach - successfully establishing a strong and fruitful relationship between media representatives and the company -ccoordinating and supervising the PR & Communication activities provided by the appointed PR Agency - providing brand management consulting - counselling and coaching senior executives on public appearances and media interviews

- launching campaign for new national radio station in the CHR segment – Radio ZU within 6 weeks - overreaching the one-year target of becoming the number 1 radio station in Bucharest, in only three months - designing, implementing, and facilitating the annual marketing & communication strategy - delivering short- and long-term plans and budgets for the marketing / communications / public relations program - leading projects, such as cause-related marketing and special events

- developing a new PR & corporate communication strategy - design and organize the public outdoor event “Prima TV’s 10th Anniversary” in only six weeks, with public of 7000 persons - align the PR & Communication to the Pro7/SAT1 Group’s communication strategy - concept, executive production and budgeting control of TV station’s public, corporate & PR events - counsel senior executives and TV station’s stars, on messaging and media relations, host media interviews - budget responsible

- events concept, implement and supervise - project presentations and contract negotiations with clients - budget responsability and debtor management. - leading and formating the project teams. Events: - 1st LEADERSHIP CONFERENCE IN ROMANIA, featuring Dr. Stephen R. Covey as the key-note speaker. - "Mr. Body Language in Romania, A day to listen, laugh and learn, A day with Allan Pease" - “Emotional Intelligence Master Class” - Dr. Daniel Goleman, The Father of Emotional Intelligence in Romania

- orchestrate logistic components for complex, large-scale events to up to 20’000 people - support the development of strategies to optimize event revenue generation - establish timelines, budget limits, business processes and use of funds - project management: presentation and creative design, budgeting, choice of provider / venue, affiliate marketing, lead management

Top University and Business School with Triple Accreditation (AACSB, EQUIS, AMBA) Master of Business Administration study in general management with focus on corporate strategy Electives: - Digital Transformation and Technological Innovation - Service Operations and Simulations

Screenplay; Audiovisual Communication Media Advertising; Film & Television Studies; Broadcasting Media.