Birgit Schelkle

Responsible for creating and maintaining the educational course schedule, resources, logistics and education credentialing for veterinary professionals taking these courses that promote ultrasound, dental and orthopedic product offerings.

Women's Pro Motocross Racer FIM Women's World Championship Participant

Challenged to improve sales of construction machinery spare parts in the Middle East Region. Revitalized stalled business by persistently improving customer relationships and monitoring customer concerns for use in future planning. Performed general accounting duties and worked closely with the financial director to meet tight deadlines and monitor the division’s budget and investments.

Marketed the bank’s financial services and products by developing product based promotional activities and programs, created the framework for a new Corporate Identity Concept and coordinated large customer events and programs to promote the brand.

Assisted in launching new sport products in the German market. Developed sponsoring strategies to increase brand and product awareness. Created promotional material, managed company’s website and monitored sponsored athletes. Trained sales representatives in new product features.

Master Thesis Key Accomplishment: Data collection, analysis and segmentation of a professional sport spectator market: “Fan-Segmentation and Fan-Gender Differences at Men’s Professional Volleyball Games.“

Key Accomplishment: Market launching of an American sport product in Germany.