Bernhard Schmidt

- Leading a central team of 17 people to manage all Logistics & Commercial Ops and a team of 50 people in Shared Services to support the central procure-to-pay process (value €7bn) - Ownership of all global logistics partner relations, incl. contract negotiations - Driving the Digital Operations Transformation for all Consumer Products Operations creating ~€200m p.a. benefits - Enabling advanced Device Care programme through operational capabilities to generate incremental revenues of ~€250m

- Leading a central team of 12 people to manage strategic initiatives, performance and budget across all Terminals activities (Product Management, Purchasing, Logistics, Markets execution) - Introduction of an End-to-end Performance Management System across all VF markets - Commercial lead on Vodafone´s eSIM strategy representing VF´s leading position in senior GSMA governance bodies; management of technology partners (e.g. SIM vendors)

- Leading a central team of 8 people to manage all strategic and planning activities as well as business development - Development of the 12-18 months Terminals strategy for ~27m mobile devices volume at value of ~€7bn - Management of strategic partnerships (e.g. Google, Amazon, Facebook), incl. lead for partnership deals - Building a €1bn accessories business; achieved ramp-up of €200m revenues within 2 years; development of new commercial models, e.g. Buyback, Refurbishment

- Leading a team of 4 people to manage the global portfolio for all Connected Devices and Innovation (10m devices at €1bn value), incl. Vodafone branded products - Responsibility for strategic partnerships in Connected devices space, e.g. launch of connected Sony PlayStation Vita in 11 markets ensuring defined execution levels; Lenovo partnership for Vodafone branded tablets

- Management of 6 direct reports with overall headcount of 85 people; steering sales force of ~5000 people - Responsibility for 1600 PoS consisting of own stores and partner stores, generating €2.7bn in revenues - Transformation: PoS IT, new store designs, location strategy, new ways of selling, etc. - Responsibility for sales steering and reporting, incl. yearly target setting - Responsibility for commissioning/remuneration/incentives – introduction of new revenue-based payment scheme

- Leadership of 20 larger Projects - Leadership Group of the German TIME sector (Telecoms, Media, IT, Entertainment); Global Mobile Telecoms Practice; European Innovation Practice - Deep experience in Telecommunications (handset vendors, operator incumbents, MVNOs, GSM association) - Functional expertise in strategy and marketing/sales (product development, pricing, sales/key account strategies, channel management, market research)

Innovation, Operations Research

Customer focus in eGovernment projects