Berkay AK
Bis 2022, Digital Product Manager, YAPI KREDİ BANKASI A.Ş
Student, Management and Technology, Technical University of Munich
Munich, Deutschland
Werdegang
Berufserfahrung von Berkay AK
2 Jahre und 9 Monate, Feb. 2020 - Okt. 2022
Digital Product Manager
YAPI KREDİ BANKASI A.Ş
-Responsible for Yapı Kredi Mobile and Internet Banking -Creating features, and services by aiming for conversion, growth, retention -Defining product requirements -Developing user stories -Design customer experience of current and newly added features and services. -Management of product development process (Ios & Android product development, website development; content management) with all parties (IT, business partners, agency) -Performing User Acceptance Tests -Analyzing mobile app KPIs
4 Monate, Juni 2019 - Sep. 2019
Digital Marketing Intern
HostelsClub.com
-Responsible for checking the User Interface of Hostelsclub’s website for maximizing usability and User Experience -Responsible for social media marketing, e-mail marketing, affiliate marketing, and SEO. -Implemented a multi-platform advertising campaign for clients -Recommending and developing strategies for growing and leveraging our social media follower base using promotions, contests, polls, ads, surveys, and referral programs -Inserting properties into the database -Making translations if needed
Ausbildung von Berkay AK
Bis heute 2 Jahre und 3 Monate, seit Apr. 2022
Management and Technology
Technical University of Munich
-Computer Science -Marketing
4 Jahre und 10 Monate, Sep. 2015 - Juni 2020
Business Administration
Boğaziçi University
Sprachen
Türkisch
Muttersprache
Englisch
Fließend
Deutsch
Grundlagen